Don’t Follow Grannelle On Twitter, Or Why @GuyKawasaki Bailed

There is fine Waterford crystal, that will ring elegantly when tapped no matter how thick and chunky it may look, and then there are Flintstone jelly glasses. You may drink your Dom Peringnon from either one, but friends, there is a difference!

-Stephen King

Grannelle, or more specifically, I, is/am probably not the first choice of many in the Twitterverse to follow. I’m always open to connecting on LinkedIn, and never ignore friend requests on Facebook (except the one time from an old lover-turned-stalker), but Twitter is an equine of a dissimilar hue… as well as a horse of a different color.

Twitter is unique in all of Social Media. The micro-blog service represents one of the major SNS on the Web. By limiting posts to 140 characters (includes spaces and punctuation), much must be said in a short space. Most professionals employ a desktop application, such as TweetDeck or Twhirl, to manage thier feeds, lists, and posts. Much easier, more efficient. So why don’t I?

Twitter power-users are active adepts who must account for virtually every moment spent online. Metrics require that they be competent and business-like, economizing their activities and held responsible for their enterprise. I am beheld by no such strictures, as I don’t have a boss (except for my beautiful wife, Nelle) and I certainly don’t get paid for my efforts. That isn’t to say I am aimless, far from it. I conduct my Social Media activities with the goals of increasing the Grannelle brand recognition as well as attempting to learn the finer points of the art and science that is Social Media.

Yet that doesn’t explain why I don’t automatically follow-back. When I engage on Twitter, I am focused specifically on the subject matter. I’m looking for information pertinent to my areas of study: technology, SEO/SEM, Internet marketing, business enablement, copy-writing-editing, IT, and of course, Social Media. So why don’t I adopt the methodologies of the pro’s? I’m old school. I enjoy what I do, and I take the time to do it in a manner which requires an elevated level of involvement from me, saturating me in the experience and minutiae. I spend at least an hour and a half of most of my days searching and seeking out relevant articles, avoiding posting where I am (at home) or what I’m doing (sitting at my computer). Unless I have something of importance to communicate, I don’t enlist in conversation. I am there to do one thing, and one thing only – tweet. And read the articles linked to by others, but then only on occasion and when warranted by curiosity.

I’ll grant that the day will likely come when I too am beholden to a schedule, that I must report my productivity for the betterment of Grannelle. Many argue that at such junctures it becomes paramount that the follower list become narrowed and focused. Or perhaps Google will determine the follower list becomes important in SERP (Search Engine Results Page), forcing my hand. But until that happens, I’ll continue to be one of the less desirable feeds to follow, taking my time, enjoying and indulging myself.

Am I concerned those excess followers will read this, and, understanding my motives, decrease the gap and unfollow me? Not really. If my results, usually numbering in the single digits, are any indication, not many access the links I post anyway, leading me to believe that few, if any, will see my sins spread out for the world to view.

Oh, as to why I mentioned @GuyKawasaki and why he unfollowed me. Two reasons: he was a long-time follower until recently, and I can only surmise that one of his staff (I’m hard pressed to believe one of his stature spends valuable time glued to a workstation hitting # and @) saw what could arguably be termed “gaming the system” by reducing the number of followers, making the ratio look like some kind of @mattcutts wannabe, and cut a trail. Also, I hoped by including his name, said staff member might read this post, realize I’m not in fact an @mattcutts wannabe, and come back into the welcoming arms of my fold. Yeah, right. I’m holding my breath.

Authors note: As is evidenced by the comment below, I’ve exhaled.


About Grannelle

eMarketing Scholar
This entry was posted in Entertainment, Opinion, Social Media and tagged , , , . Bookmark the permalink.

6 Responses to Don’t Follow Grannelle On Twitter, Or Why @GuyKawasaki Bailed

  1. Interesting post. I am not a social media specialist or anything “guru”, just an ordinary late baby-boomer who tries to learn new stuff each day. I came across this post because I found you put me in your @Grannelle/social-media list. I am greatly honored and this gave me a great lesson : don’t follow the rich and famous, look for people who are already showing interests in what you do, the like-minded people who kindly put your name in a Twitter list or take time to share honest feedback and bring fresh ideas into the conversations. Thank you!


    • Grannelle says:

      Many thanks, Anne! I also am no guru, simply a student of the art, and a fellow late boomer. Quite honestly, this post was somewhat tongue-in-cheek, though there was a good bit of truth within. I try to follow those on Twitter that are focused on subjects of my interest, as stated. I tend to avoid those who occasionally post subject matter of relevance, then tweet several times in a row about the latest fashion, restaurant, or television trends. I’m not saying this violates any hard and fast rules for Twitter, as there are none; just simply that I am not interested. When I follow users like yourself, I find consistent quality in the content, and that fulfills my mission. Much appreciation for your having stopped by and commenting, and I hope we see you again!


  2. Mike10613 says:

    You seem to be doing something different with your own ideas and style. I see so many people following the herd and all writing the same stuff and following the same ‘cool’ people. We have to stand out to be noticed and that means being individual and trying the unusual ideas to bring attention to ourselves; our tweets and our blogs. the biggest crime or turn off is to be boring…


    • Grannelle says:

      Thanks Mike! Coming from a professional such as yourself, I consider that high praise. As I’ve said before, I’m not a blogger, I just play one on the Internet. 😉 Your advice is well taken, yet, to the misfortune of many, ignored by the masses. It is the simple lessons that make success thrive. Your having visited and commented is a lionization, and I am indebted.


  3. Guy Kawasaki says:

    I seldom unfollow people. I do block people, though, when they accuse me of being a spammer (solves their problem, right?) or they automatically retweet all my tweets.



    • Grannelle says:

      To say I am honored by your response, sir, would be a gross understatement of terms. Thank you for stopping by this little Internet backwater, and for your supreme graciousness in doing so. Please know this was satirical in nature (as I’m sure you must), and further understand that your recognition represents the highest consummate achievement in my efforts.


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