Goblins and ghosties and ghouls, oh my! The time of year that brings colder weather and kicks off the holiday season is upon us once again. A good time to enhance your social media campaign with tools to help polish and perfect your posts. These tools can help streamline campaigns, save time and enhance efforts in content offerings while boosting engagement.
While lists of professionally recommended tools are available in abundance, we’ve shortened the list to three that will improve the appearance of WordPress blogs, schedule social media posts and augment images to help make sure these last days of your 2015 social strategy are the best of all!
Pablo – Everyone is aware of the importance of images in social content; studies show that both reach and engagement benefit from the addition of images to posts in almost every social networking site, with some, like Pinterest and Instagram, solely dedicated to visual data. Yet each site uses a particular style of picture that is optimal for the site.
Enter Pablo, an online tool that offers several effects, orientations and text capabilities to support gain in the appearance and improve the benefit of posted images, and do so without taking hours out of your day. The site is immediately accessible without the need to sign-in, offers readily available photos and makes personalization and styling of images a breeze.
Pablo is the one of the latest offerings from Buffer, and an informative as well as instructive blog post on the app lists ideas for use along with a how-to video.
Hootsuite – Many users find Hootsuite to be an indispensable tool, and for good reason; being able to schedule posts in advance frees up valuable time better spent otherwise engaged. Instead of having to log-on to individual channels, e.g. Facebook, Twitter, etc. Hootsuite displays the all of the selected feeds in one screen. It also allows the user to schedule posts for immediate or delayed publishing. These are only a couple of the uses of this powerful utensil; there is much more depth to the app, and describing it exhaustively is beyond the scope of this article. Check out this video for even more inside tips and tricks to send your social media productivity over the top.
HTMLPad 2015 is available for a free trial period from Blumentals Software, but the cost ($30.00USD as of this writing) is low enough for even the tightest of budgets.
We hope you don’t find this short list of social media tools too scary, but offer it as our way of giving you a treat without tricks! Be sure to follow Grannelle on Twitter for all the latest news and information on social media and eBusiness.