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Tag Archives: Social media tools
As I prepare to undertake my MKT 618 Marketing Analytics class, I thought it a good time to discuss analytics and metrics. So often the terms are used interchangeably, and this may lead to confusion for some. Metrics may be … Continue reading →
Goblins and ghosties and ghouls, oh my! The time of year that brings colder weather and kicks off the holiday season is upon us once again. A good time to enhance your social media campaign with tools to help polish … Continue reading →